SoundBox Store
Acoustic pods & meeting booths — ROAS: 2.1 → 4.3
24 month partnership
About SoundBox Store
SoundBox Store specializes in acoustic pods, meeting booths, and office phone booth solutions for B2B clients across Europe. Born from years of experience in commercial spaces, they recognized the need for quality acoustic solutions in modern offices.
Visit SoundBox Store →ROAS
Monthly budget
Quality leads
CPA
Challenge
Born from years of experience in commercial spaces and recognizing the need for quality acoustic solutions in modern offices, the challenge was scaling B2B sales of acoustic furniture across multiple European markets while maintaining lead quality and cost-effective advertising. The initial monthly budget was £50k with a ROAS of 2.1.
Strategy
Advanced Google Ads strategies were implemented including Performance Max campaigns, detailed search campaign optimization, and systematic expansion to new EU markets. The focus was on lead quality, not just click volume.
Performance Max for B2B
PMax campaigns tailored to the B2B buying cycle with a focus on quality leads over volume.
Search campaign optimization
Detailed optimization of search campaigns focused on high-intent keywords for acoustic solutions.
Systematic EU expansion
Gradual opening of new markets — from UK base to 8+ European countries with localized campaigns.
Results
ROAS
2.1 → 4.3
Monthly budget
£50k → £150k
Quality leads
3x more
CPA
-50%
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