Google Ads Starter Package — professional setup for self-management
Want to launch Google Ads but don't have budget for monthly management? The Starter Package delivers professional campaign structure, properly configured tracking and training for self-management. Instead of learning by trial and error, you get a proven setup that works from day one.
€500
from — professional entry point to Google Ads
45-60min
live training tailored to your account
30 days
email support after setup
The Google Ads Starter Package is designed for business owners and marketers who want to launch Google advertising professionally — without monthly management contracts. You get fully configured campaigns, conversion tracking and training for self-management.
This is your entry point to Google Ads. Instead of wasting time and budget on experimentation, you start with a structure proven in real campaigns — from local service businesses to eCommerce stores.
Sound familiar?
Most people who start with Google Ads on their own hit the same obstacles. Don't waste time and budget — start right away with the proper approach.
Don't know where to start
The Google Ads interface is confusing. Campaigns, ad groups, keywords, bidding — everything seems complicated.
Fear of wasting budget
You're worried about launching campaigns that burn budget without results. You've read the horror stories.
Too many YouTube tutorials
Every tutorial says something different. You don't know what actually works and what's outdated.
Agencies are too expensive
€500+ monthly for management is out of budget, but you want a professional approach.
What You Get with the Starter Package
Proven approach to campaign setup that eliminates common beginner mistakes and sets you on the path to success.
Proven campaign structure
You get campaigns set up according to best practices proven in real accounts — not generic YouTube tutorials.
Properly configured tracking
GTM, conversion tracking, GA4 linking — everything set up correctly so you know exactly what's working.
Hands-on training with Q&A
45-60 minute 1-on-1 training where I walk you through everything, answer your questions, and make sure you can manage campaigns independently.
30 days support for questions
After setup you get email support for questions while you're learning to manage campaigns yourself.
What's Included
Everything you need to launch Google Ads the right way — from campaign setup to training and support.
Google Ads setup
- ✓Professional campaign structure tailored to your business
- ✓Search campaign with 20-50 keywords
- ✓Responsive Search Ads (2-3 per ad group)
- ✓Extensions setup (sitelinks, callouts, structured snippets)
- ✓Initial negative keyword list
- ✓Basic remarketing setup
Conversion tracking
- ✓Google Tag Manager setup
- ✓2-3 conversion actions (purchase, lead, phone call)
- ✓Google Analytics 4 integration
- ✓Verification that tracking works correctly
Training and documentation
- ✓1-on-1 live training session (45-60 min)
- ✓Written documentation specific to your account
- ✓Weekly optimization checklist
- ✓Video recording of training session (for reference)
Follow-up support
- ✓30 days email support for questions
- ✓Responses within 24h on business days
Is the Starter Package Right for You?
The Starter Package works best for certain client profiles. Check if you're a fit before requesting.
The Starter Package is ideal if
- ✓You're new to Google Ads
- ✓You want professional campaign structure without monthly contracts
- ✓You have time to monitor and optimize campaigns yourself
- ✓You want to learn how Google Ads works
- ✓You plan to manage campaigns yourself after initial setup
The Starter Package is not for you if
- ✗You don't have time to monitor campaigns (you need ongoing management)
- ✗Your ad budget exceeds €1,500/month (full management is better)
- ✗You prefer results without learning the platform
- ✗You're looking for an agency to handle everything
If you need ongoing management, check out Google Ads Management →
How the Starter Package Works
From first call to live campaigns — transparent process in 5 steps.
Kickoff call and discovery
15-30 min conversation about your business, goals, budget and current state (if you already have campaigns).
Research and planning
Keyword research, competitor analysis and creating campaign structure tailored to your industry.
Campaign and tracking setup
Creating campaigns, ad groups, ads, extensions and configuring conversion tracking.
Live training session
45-60 min 1-on-1 training where we go through the account, I explain what's been done and how to optimize going forward.
Campaigns live + 30 days support
Campaigns are active, you monitor performance. I'm available for questions via email for the next month.
Choose the Right Package
Transparent pricing with no hidden fees. All options include fully configured campaigns, tracking and training.
For local business
Basic Starter
€500 one-time
For simple services, local business and smaller companies that want simple setup without complications.
- ✓1 Search campaign (up to 3 ad groups)
- ✓Up to 30 keywords
- ✓Basic conversion tracking
- ✓45-min training session
- ✓2 weeks email support
For most small businesses
Standard Starter
€700 one-time
For most small businesses and lead generation. Professional setup with all necessary components for successful start.
- ✓2 Search campaigns (up to 6 ad groups)
- ✓Up to 50 keywords
- ✓Basic remarketing setup
- ✓Full conversion tracking + GA4 linking
- ✓60-min training session
- ✓30 days email support
- ✓Complete documentation
For online stores
eCommerce Starter
€900 one-time
For small online stores that want professional Search + Shopping campaign setup with basic feed optimization.
- ✓Search + Shopping campaigns (basic setup)
- ✓Basic feed review and recommendations
- ✓Remarketing setup
- ✓eCommerce tracking (purchase, add to cart)
- ✓90-min training (2 sessions)
- ✓30 days email support
What Happens When Campaigns Grow?
The Starter Package prepares you for self-management. When you need help or campaigns outgrow your time, the following options are available.
No time for optimization?
Switch to monthly management where I handle all optimizations, reporting and scaling.
Google Ads Management →Have questions after support period?
Book a 1-on-1 consultation for specific questions, audit or optimization help.
1-on-1 consultations →Campaigns growing and need scaling?
Let's talk about ongoing partnership — setup stays, we just upgrade the strategy.
Let's discuss partnership →Frequently Asked Questions About the Starter Package
Do I need previous Google Ads experience?▼
What ad budget do I need?▼
Can I upgrade to full management later?▼
How much time weekly is needed for campaign maintenance?▼
What if my campaigns don't deliver results?▼
Do you work with eCommerce campaigns?▼
How long from start to live campaigns?▼
What if I already have poorly performing campaigns?▼
Ready to launch Google Ads the right way?
Book a free consultation and let's check which Starter Package fits you. No commitment.