Expert advice when you need it — no long-term commitment
Sometimes you don't need full management, just expert advice. Google Ads consulting is ideal when you have specific questions, need a second opinion, or want strategic guidance without long-term commitment. For $200/hr (or $500 for a 3h package) you get full attention and expertise from 10+ years working with the Google Ads platform.
Google Ads consulting is a flexible alternative to full management. Ideal for companies with in-house teams running campaigns but needing expert support for specific questions, strategy validation, or solving complex problems.
I work with marketing managers, in-house PPC specialists, agency owners, and company founders who want independent assessment, strategic advice, or technical help — without commitment to long-term collaboration.
When a consultation is the right choice
Google Ads consulting works best in these situations.
You have an in-house team that needs expert support
Your team runs the campaigns, but they need external expertise for complex questions and strategy validation.
You're considering Google Ads but not sure yet
You want to understand if Google Ads is the right channel before making a commitment.
You need a second opinion
Your agency proposed something, and you want verification before making a decision.
You have a specific problem
Performance dropped or something isn't working as expected — you need debugging.
You want strategy, not execution
Your team implements, but you need someone to set direction and make strategic decisions.
Topics we can cover
From strategy and campaign structure to technical questions and performance optimization.
Google Ads strategy
Campaign type selection, budget allocation, targeting approach, account structure.
Campaign review and diagnostics
Performance review, problem identification, quick analysis of what works and what doesn't.
Technical questions
Bid strategies, PMax setup, Shopping feed optimization, conversion tracking.
Second opinion
Agency strategy validation, proposed changes review, independent assessment.
Training and education
In-house team training, best practices, Q&A sessions, knowledge transfer.
Consultation formats
Choose the format that fits your needs — from quick session to detailed account review.
For most needs
Standard Session
$200/hr3h package — $500
Campaign review, strategic questions, training session, or second opinion. Ideal for approach validation and quick problem diagnostics.
- ✓1 hour live video call
- ✓Campaign review and performance analysis
- ✓Answers to strategic questions
- ✓Second opinion on proposed changes
- ✓Written summary with recommendations
For complex needs
Deep Dive
$350/2 hours + prep
Detailed account review, complex strategy discussion, or team training. For situations requiring deeper analysis and more time.
- ✓2 hours of detailed review and discussion
- ✓Live account walkthrough (no written report)
- ✓Verbal priorities — for a written prioritized plan, see Deep Audit + Action Plan
- ✓Team training and Q&A session
- ✓Session recording and summary notes
For ongoing support
Ongoing Advisory
on request
For in-house teams running campaigns but needing regular expert support. Custom scope and pricing based on your needs.
- ✓Monthly allocated hours
- ✓Priority scheduling
- ✓Slack/email access for quick questions
- ✓Ad-hoc consultations as needed
- ✓Flexible extension as needed
How the process works
From booking to written summary — simple process in 4 steps.
Book your session
Fill out the contact form with your topic and choose consultation format. I'll send you available time slots.
Prepare materials
Send screenshots, account access (optional), or specific questions a day before the call.
Live consultation
Video call where we review the problem, I answer questions and provide concrete recommendations.
Written summary
After the session you receive a written summary with action items and recommendations.
Who uses consultations
Google Ads consulting is ideal for different profiles — from marketers to company founders.
Marketing managers
Strategy validation, budget justification, agency evaluation.
In-house PPC specialists
Solving complex problems, second opinion, campaign optimization.
Agency owners
Client project consultations, specialist input, white label support.
Founders & CEOs
Understanding Google Ads, performance evaluation, strategic decisions.
Related glossary terms
Frequently asked questions about consultations
Can I record the call?▼
What if I need more time?▼
How far in advance should I book?▼
What if I decide to work together long-term?▼
Do you work with competing agencies?▼
What tools do we use during consultation?▼
How much does Google Ads consulting cost?▼
Is there a minimum ad spend budget for consulting?▼
What's the difference between hiring a consultant and an agency?▼
Do you work with small businesses on a single consultation?▼
Have a question? Book a consultation
Fill out the contact form with the topic you want to cover and I'll get back with available time slots. No commitment, no automatic renewals.