10+ years · 3x UK Search Awards

For teams that already run campaigns and need a second opinion

Consulting is for marketing managers, in-house PPC specialists and agency owners who already run Google Ads but need independent input before a decision. You book a call, send materials ahead of time, and leave the session with a written summary and concrete next steps.

I've run Google Ads accounts for 10+ years, including 3 international agencies, and carry 3x UK Search Awards recognition for the work.

Book a free 20-minute call

The situations I get called into

You need a second opinion before you commit

An agency proposed something, or your team wants to change direction, and you want independent verification before the budget moves.

Something is broken and you don't know why

Performance dropped, a change didn't do what you expected, and you need someone to find the actual cause, not guess at it.

You have people who execute, not who decide

Your team runs the account day to day, but nobody on it is setting the strategy or catching the mistakes before they cost money.

What you get out of a session

  1. 1

    An independent assessment of your current strategy or an agency's proposal, without a sales motive on either side.

  2. 2

    A direct answer to the technical question you're stuck on — bidding, PMax setup, feed structure, or tracking.

  3. 3

    A written summary with concrete action items after every session, not just verbal advice you have to remember.

  4. 4

    A conversation with someone who has run accounts across 50+ brands, not a generic playbook.

A case from practice

A UK Shopping client has worked with me for 2+ years. The account currently holds a 1.78x POAS and generates six-figure revenue (GBP). No client name or absolute revenue figure is shared here — that's the NDA I keep on every account.

Price and process

Most Popular

Standard Session

$200/hr

1-hour live call: campaign review, strategic questions, second opinion. Written summary after.

Deep Dive (3 hours)

$600/3 hours

Detailed account review, complex strategy discussion, or team training. Session recording included.

Need ongoing, allocated hours instead of a single session? Ongoing Advisory is scoped and priced on request — ask when you book.

1

Book

Fill out the contact form with your topic. I send available time slots.

2

Prepare

Send screenshots, access, or questions a day before the call.

3

Call + summary

We work through the problem live, then you get a written summary.

Questions people actually ask

How much does Google Ads consulting cost?▼
A Standard Session is $200/hr. Deep Dive (3 hours, detailed account review) is $600. No hidden fees — you pay only for the time booked, no retainer required.
Is there a minimum ad spend budget for consulting?▼
No minimum ad spend is required. Consulting is priced per session, not tied to your budget, so it works whether you're spending $500/month or $50,000/month.
Consulting or full management — which do I need?▼
Consulting is for situations where your team (or you) already runs the account and needs expert input on demand. If nobody runs the account day to day and you need someone to take over execution, that's Google Ads management, not consulting.
What's the difference between a consultant and an agency?▼
An agency takes over full execution monthly. A consultant gives you expert input on demand — strategy, second opinion, or problem-solving — while your team stays in control of day-to-day execution.
What if I decide to work together long-term?▼
The consultation fee is deducted from the first month if you decide on management within 30 days.
How far in advance should I book?▼
Ideally 3-5 business days. For urgent cases, contact me directly and we'll see if I can adjust my schedule.

Have a question? Book a consultation

Fill out the contact form with the topic you want to cover and I'll get back with available time slots. No commitment, no automatic renewals.