Privacy Policy
This page explains what personal data I collect through this website, why, and what rights you have.
1. Who we are
This website is operated by Slobodan Jelisavac, an independent Google Ads consultant based in Batajnica, Serbia.
For any question about this policy or your personal data, you can reach me directly at info@slobodan-jelisavac.com.
2. What data we collect
Depending on how you interact with the site, I may collect:
- Contact form data — name, email address, website (if provided), and budget/business details you share when requesting a consultation.
- Analytics data — pages visited, time on site, device and browser information, collected via Google Analytics 4 (GA4) and Google Tag Manager (GTM) cookies.
- Advertising data — the Meta Pixel may record your visit and interactions on this site for advertising purposes.
3. Purpose of processing
- Responding to your inquiry and preparing a consultation or proposal.
- Understanding how visitors use the site so I can improve it (analytics).
- Showing relevant ads to people who previously visited the site (remarketing).
4. Legal basis
Processing is based on your consent (e.g. submitting a contact form, accepting cookies) and on my legitimate interest in understanding site performance and reaching potential clients who have shown interest in my services.
5. Third parties
Data may be shared with, or processed by, the following third-party services:
- Google Analytics / Google Ads — website analytics and advertising performance measurement.
- Meta (Facebook/Instagram) — advertising and remarketing via the Meta Pixel.
- FormSubmit — used to forward contact form submissions to my email inbox.
These providers process data under their own privacy policies and may transfer data outside the EU/EEA under standard contractual safeguards.
6. Data retention
Contact form submissions are kept only as long as needed to respond to your inquiry and, if we start working together, for the duration of our business relationship plus any period required by Serbian accounting/tax law. Analytics data is retained according to Google Analytics' default retention settings.
7. Your rights
Under GDPR, you have the right to:
- Access the personal data I hold about you.
- Request correction of inaccurate data.
- Request deletion of your data ("right to be forgotten").
- Object to processing based on legitimate interest, including marketing.
To exercise any of these rights, email info@slobodan-jelisavac.com. I'll respond within a reasonable timeframe.
8. Changes to this policy
This policy may be updated from time to time to reflect changes in tools, regulations, or how the site works. The date below shows the last revision.
Last updated: July 5, 2026.