Case Studies — real results for real businesses
Behind every number is strategy, testing and months of optimization. See how I helped eCommerce and B2B companies scale Google Ads profitably.
AnkiBuddy
AI-powered study tool for medical students
Primary result
CPA: -86% in 6 weeks
Subscriptions
+1,200% growth
Mobelaris
Luxury furniture
Primary result
ROI: 1.8x → 3.7x
Monthly budget
€30k → €85k
DesignerGlasses
Premium designer eyewear
Primary result
12x revenue growth
Monthly budget
£3-5k → £62k
SoundBox Store
Acoustic pods & meeting booths
Primary result
ROAS: 2.1 → 4.3
Monthly budget
£50k → £150k
Chelleon
Premium skincare — Environ & Jane Iredale
Primary result
£290,000+ total revenue at 1.78x average POAS
Peak POAS
2.22x (Black Friday 2025)
UK Digital Agency
White-label Google Ads management
Primary result
8 UK accounts, 5 verticals — one specialist
Verticals
5+ different industries
MBFinance
Financial consulting and accounting for small businesses
Primary result
4 key optimisation areas — 20-30% potential savings identified
Key problem areas identified
4 areas
Chatislav
AI chatbot platform for the Serbian and regional market
Primary result
First AI chatbot brand awareness campaign in Serbia — built from scratch
Campaign framework
Built from scratch
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