A Google Ads agency where a senior runs your account — not juniors
Digital Jelisavac is a senior-led boutique Google Ads agency, run personally by Slobodan Jelisavac. Serbia-based, working with eCommerce and B2B brands across the UK, EU, and US. No junior account managers, no black-box reporting, and you own your account. Focus: profit, not ROAS theatre.
3.7x
average ROAS (eCommerce)
3x
UK Search Awards
20+
accounts managed
Choosing a Google Ads agency usually means choosing between a big agency that hands your account to a junior, or a solo freelancer with no backup. A senior-led boutique agency is the third option: the direct access of a freelancer, with the process and reliability of an agency.
I'm Slobodan Jelisavac. For 10+ years I've run Google Ads campaigns for eCommerce and B2B brands, with a 3.7x average ROAS in eCommerce and campaigns that won 3 UK Search Awards. When you work with this agency, you work directly with me — the person actually making the decisions on your account.
What you get with a boutique Google Ads agency
Four things a big agency rarely gives you: a senior on the work, a report you can read, ownership of your account, and optimization toward profit.
A senior runs your account, not a junior
Strategy and execution are handled by one senior specialist. No account passed between trainees learning on your budget, no manager acting as a go-between.
Reporting you can actually read
Every month you see exactly where the budget went and what it returned. The report is the invoice — no vanity metrics, no black box.
You own your account
Ad account, conversion history, and audiences stay in your name. If we ever part ways, you keep everything. No hostage situations.
Profit-First, not ROAS theatre
I optimize toward profit and margin, not a revenue number that looks good in a slide but loses money on low-margin products.
Boutique agency vs big agency vs freelancer
Same budget, very different experience. Here's how the three options actually compare.
| Criterion | Boutique (Digital Jelisavac) | Big agency | Freelancer |
|---|---|---|---|
| Who runs your account | One senior specialist, start to finish | Junior account manager, senior only on calls | One person, seniority varies widely |
| Account ownership | Yours — account stays in your name | Often held by the agency | Usually yours |
| Reporting | Transparent — the report is the invoice | Polished dashboards, often vanity metrics | Depends on the person |
| Contract lock-in | Month-to-month, no long-term tie | 6-12 month contracts common | Flexible, but continuity risk |
| Decision speed | Direct, no layers | Slower — layers and approvals | Fast |
| Continuity risk | Low — same person over time | Staff turnover, account handoffs | High if they get sick or busy |
Still weighing it up? Read the full agency vs freelancer breakdown →
How working with us looks
From first call to measurable results — a simple, transparent process in 4 steps.
Free consultation
A 20-minute call about your goals, current account state, and what growth would actually mean for the business.
Audit and strategy
I review the account, find where money leaks, and lay out a prioritized plan with clear, honest projections — no promised percentages.
Onboarding and setup
MCC access, tracking verification, and agreed reporting cadence. You get a shared document with goals and an access checklist before we start.
Optimization and scaling
Continuous senior-level optimization, monthly reporting with a live call, and scaling of what already works.
Who we fit — and who we don't
An honest filter. A boutique agency isn't for everyone, and pretending otherwise wastes everyone's time.
A good fit if…
- ✓You have a real product or service and want long-term, measurable growth
- ✓You spend (or are ready to spend) $10k+/month on ads
- ✓You value a direct line to the person doing the work over a big-name logo
- ✓You want to own your account and your data, permanently
- ✓eCommerce, B2B lead gen, or SaaS where results are measurable
Not a fit if…
- ✕You want the cheapest possible management and treat ads as a commodity
- ✕You expect guaranteed percentages before anyone has seen the account
- ✕You are not ready to invest a serious monthly budget yet
- ✕You want a big team of names on a slide rather than one accountable senior
- ✕You need a channel I don't focus on as the core of the work
Transparent pricing
No hidden fees, no setup traps. You get an exact number after I've reviewed the account.
Google Ads management
from $2,500/mo
Makes sense above ~$10k/month in ad spend — fee scales with spend and complexity.
Complete senior-led management: strategy, campaign structure, daily optimization, and monthly reporting with a live call.
See full management details →Book a free 20-minute callAudit & consultation
from $500
For smaller budgets or a second opinion — no monthly commitment.
An independent account review with a written, prioritized action plan you or your team can execute.
See audit details →Learn about the auditReady for Google Shopping in Serbia
Google Shopping is arriving in Serbia from November 2026, and the setup is ready to move on day one. See how we approach Google Shopping →
Related glossary terms
Frequently asked questions about our Google Ads agency
How much does a Google Ads agency cost?▼
Google Ads agency or freelancer — which is better?▼
Do I lose access to my account if I leave?▼
How long is the contract?▼
Do you work with small budgets?▼
What's the difference between you and a big agency?▼
Which markets and industries do you work with?▼
What does onboarding look like?▼
Looking for a Google Ads agency that actually shows up?
Book a free 20-minute consultation and let's see if a senior-led boutique is the right fit. No obligations.