How much of your Google Ads budget actually works — and how much just leaks?
Enter your numbers and see the estimate in seconds — or answer 6 quick questions if you don't have them handy. Built from patterns in real audits, with the formula shown. Not a generic widget.
On accounts I take over, I typically find 20-40% of the budget doing nothing at all.
Media spend only, excluding fees.
PMax hides channel and search-term data by default. The more budget runs blind, the more leaks unseen.
Not "it shows conversions" — verified by someone who didn't set it up.
So bidding optimizes toward buyers, not just form-fills.
Estimated leaking budget
Enter your monthly spend above to see the estimate.
Get the detailed breakdown by email
I'll map these numbers to the specific leak points most likely in your account and send a short, concrete breakdown — within 24 hours.
Under a minute, no account access
Enter your numbers, or answer 6 quick questions instead.
A concrete number, transparent math
A deterministic estimate from real-audit patterns — formula shown.
Personal breakdown by email
Where your account is most likely leaking — within 24 hours.